Andrew Bentley – Biography

Andrew Bentley grew up and was educated in the west midlands. From the age of 17 Andrew joined the truck and bus dealer network in the west midlands working with the Volvo truck dealer in the west midlands and has remained in the truck and bus industry ever since, gaining many years in his field.

Chris Kelly invited Andrew to join Keltruck in 2001 from parts distribution firm, DT Truck and Bus Parts Ltd., to further the parts marketing strategy, eventually moving within the business to enhance the Support Programmes sales process and eventually heading up the Support Programmes department and joining the senior management team as General Manager, Aftersales Support Programmes.

In 2009 Andrew took on full responsibility of marketing for the group and, with his strong relationship with the Keltruck sales team, integrated the new IRIS Customer Relationship Management (CRM) system into Keltruck’s growing IT infrastructure. Andrew now heads up the marketing team at Keltruck as well as managing the regional Business Development Managers and contract maintenance. Andrew’s other responsibilities are advertising, corporate events, brand, communications and PR. Andrew recently launched Scania Insurance to further develop a total strategy for customers purchasing vehicles and aftersales services.

Andrew is a member of the Institute of Sales and Marketing Management and enjoys in Formula One, horse racing, computers, share dealing, photography, cooking, reading, the media & socialising. Andrew’s wife, Vanessa, also works for Keltruck as Process Development Manager. Andrew and Vanessa have a son, Jack, who was born in the Autumn of 2009 and is very fond of Scania Trucks…

Andrew has worked with quite a number of Keltruck customers since an early age commenting that “has grown up with them”, utilising this experience to adapt current processes within the business to further suit customers’ requirements.

Andrew Bentley
Andrew Bentley, MInst SMM
General Manager – Marketing & Business Development
+44 (0)121 524 1808
+44 (0)7711 638 808